PFA Studios began with a simple belief:

great fashion carries a story long before it’S WORN.

As one of Switzerland’s leading fashion agencies, we curate and distribute premium brands with expertise, vision and care, always drawn to pieces that balance heritage quality with thoughtful innovation.

Overtime, we realized something essential: fashion never moves alone. It travels through culture, through art that inspires us, food that gathers us, sports that energize us and cities that shape us.

SO WE CREATED THIRD PLACE AS AN ANSWER TO THAT.

Third Place is the first off space that connects people through art, fashion, food and sports. The New York–inspired space draws guests into immersive worlds that celebrate the power of community and the fundamental human values that have gotten lost.

Our purpose? cultivate a vibrant community and grow into an international voice in cultural storytelling.

We pursue this by creating spaces that transform into interactive destinations where experiential retail, inspiring art, delicious food, social sport and curated events come together.